Answer Engine Exposure Tracker
Track your brand’s exposure across the 7 major answer engines — ChatGPT, Perplexity, Gemini, Google AI Overviews, Google AI Mode, Microsoft Copilot, and DeepSeek. Daily prompt checks, position tracking, competitor citations, and source visibility.
What gets tracked, per prompt, per engine
Cited or not
Per-prompt, per-engine — yes/no whether your brand appears
Position
Where you appear in the AI response (1st, 2nd, 3rd mentioned)
Source URL
Which page on your site (or third-party page) the AI cited
Competitor citations
Which competitors got cited when you didn't, and at which positions
Sentiment
Whether the AI describes you positively, neutrally, or negatively
Source domains
Every domain referenced in the answer (Reddit, G2, your competitors' blogs)
Visibility rate
% of prompts where you appear, trended over time
Share of voice
Your mention frequency vs. competitors across all tracked prompts
The 7 answer engines we track
Each engine has its own API integration and citation format. We normalize the results so you compare apples to apples across all of them.
Perplexity
Sonar API with native citations
ChatGPT
OpenAI web search via /v1/responses
Gemini
Google Search-grounded answers
Google AI Overviews
AI summaries in Google SERPs
Google AI Mode
Google's conversational AI
Microsoft Copilot
Bing-powered answers
DeepSeek
Open model with web context
How it works
- 1. Run a free baseline scan. We crawl your site, score it across 25+ AI visibility signals, and identify what’s blocking AI from describing you correctly.
- 2. Add buyer prompts. Enter the queries your customers ask AI — e.g. “best project management tool for startups”, “alternatives to Notion”, “Stripe vs competitor for B2B SaaS”.
- 3. We run them daily across 7 engines. Each prompt produces an evidence-backed result: cited or not, position, sources, competitors, sentiment.
- 4. Track changes over time. See visibility trend per engine, get alerts when you lose mentions, and watch which competitors are winning where you aren’t.
- 5. Fix the gaps. Each missed mention shows you what to ship: comparison page, llms.txt update, content piece, third-party listing.
Why answer engine exposure matters more than ranking
No second page in AI
Google has 10 results per page. ChatGPT and Perplexity give 3-5 citations and stop. If you’re not in those 3-5, you’re invisible — not on page 2.
Different signals than SEO
AI engines weight llms.txt, structured data, FAQ schema, third-party mentions, and Wikipedia citations — not just backlinks and keywords. A site can rank #1 on Google and not appear in any AI answer.
Per-engine differences
Perplexity cites Reddit heavily. ChatGPT prefers your own site. Gemini grounds in Google search. You can be cited by 1 engine and skipped by another — only a tracker shows you the per-engine pattern.
Frequently asked
What is an answer engine exposure tracker?▾
An answer engine exposure tracker is a tool that monitors how often your brand appears in answers generated by AI systems like ChatGPT, Perplexity, Gemini, Google AI Overviews, Microsoft Copilot, and DeepSeek. Unlike traditional SEO trackers that follow Google ranking, an answer engine tracker watches direct AI citations: which prompts mention your brand, where you appear in the response, what sources are cited, and which competitors get cited instead.
How is this different from a Google rank tracker?▾
Google rank trackers tell you where your URL ranks for a keyword in Google's blue links. Answer engine trackers tell you whether your brand is mentioned by AI when someone asks ChatGPT or Perplexity about your category. Different signals, different surfaces, different optimization tactics. You need both, but for AI buyers the second matters more.
Which answer engines do you track?▾
We track 7 answer engines: Perplexity (Sonar API with native citations), ChatGPT (OpenAI web search), Gemini (Google Search grounded), Google AI Overviews, Google AI Mode, Microsoft Copilot, and DeepSeek. Each prompt runs daily across every configured engine, with the source domain, position, sentiment, and citing competitors recorded.
How do I start tracking my brand?▾
Start with a free site scan to get your baseline AI Exposure Score. Then add 3 buyer prompts (queries your customers actually ask AI — 'best [category] tool for [audience]', 'alternatives to [competitor]', etc.) The free plan tracks 3 prompts. Starter at $29/month tracks 15. Each prompt runs daily and you get alerts when visibility changes.
Is there a free tier for answer engine tracking?▾
Yes. Free plan includes 5 site scans per month, 3 tracked prompts, and access to the AI Exposure Score and auto-generated llms.txt. No credit card required to start.
Start tracking in 60 seconds
Run a free baseline scan, add 3 buyer prompts, and start seeing where AI mentions you (and where it doesn’t) within the first day.